Policy & Regulation
SureSpace Launches in Dubai to Tackle Doomscrolling and Redefine Social Networking
15 September 2025 -

The launch of SureSpace, a new Dubai-based social networking app, promises to change the way people connect online. Positioned as a community-first platform, SureSpace has been designed to counter the harmful effects of traditional social media and to promote healthier, more meaningful digital interactions.

The Doomscrolling Problem -- and a New Solution

The numbers are striking: 46% of millennials and 53% of Gen Z adults admit to doomscrolling regularly, while 16.5% of adults demonstrate "severely problematic" news consumption. Research also shows a 29% fall in life satisfaction and nearly a 30% drop in mental well-being linked to this habit. SureSpace intends to address these challenges by offering a safe, verified space focused on authentic communication.

What Makes SureSpace Different

Instead of exploiting algorithms to keep people endlessly scrolling, SureSpace removes them altogether. The platform combines the best of social and professional networking, becoming the world's first verified safe digital environment for both personal and career-focused interactions. Think of it as a cross between LinkedIn and Instagram -- but designed to prioritise people over profit.

Highlights include:

* A hybrid platform that brings together social and professional communities

* AI-driven and human-monitored moderation to eliminate abuse and bullying

* No algorithmic feeds designed to waste time

* A strong emphasis on real conversations over staged posts

* Features built with mental health in mind, reducing stress and anxiety

Beta Users Share Their Experience

Feedback from early testers has been highly positive:

* "SureSpace is very easy to use and straightforward."

* "I feel less stressed knowing I am in a safe space that is moderated."

* "I bypass what I don't like. With SureSpace, I don't have to do this."

Official Launch Event

The app will be unveiled at a live event on 25 September 2025 from 5:00 PM to 7:00 PM (Asia/Dubai) at the Dubai Technology Entrepreneur Campus – DTEC, Building A5, Technohub 1, Dubai Silicon Oasis, close to Axiom HQ and RIT University. Entry is free with RSVP at https://sure-space.com/etn/surespace-app-launch/. From that date, the app will also be available to download in the UAE on both iOS and Android.

The Founder's Vision

Behind SureSpace is Anish Suri, a Dubai-based entrepreneur whose personal struggles with mental health inspired the project. With a Master's in Business with Enterprise and Innovation from the University of Edinburgh and wide experience in digital transformation, Suri has committed his career to building digital spaces that serve people. "We are building a space where people can connect creatively and socially in a meaningful way," he explains. "There is a real gap in the market, and we are excited to fill it. In a world where technology often prioritizes engagement metrics over human well-being, I am committed to creating platforms that put people first."

A Safer Way to Network

By blending social interaction with professional networking, SureSpace removes the divide forced by existing platforms. Users can meet peers, join hobby groups, or build professional relationships all within one verified safe environment.

Protecting Users from Harmful Behaviour

Through a two-layer system combining AI moderation with human oversight, SureSpace ensures a safe environment free from trolling and harassment. "We have created what many thought was impossible, a truly safe online space where authenticity thrives and toxicity cannot survive," says Suri.

A Movement, Not Just an App

SureSpace aims to go beyond being just another digital platform. "The end of doomscrolling. The start of real connection." -- more than a slogan, it reflects the company's commitment to genuine human connection in the digital age. More information is available at www.sure-space.com.

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